What is New media operation? Under discussion lineBefore the industry prospects, We need to understand the definition and responsibilities of this position. New media operations perform promotional and content management tasks primarily through digital channels such as social networks, blogs and video platforms. After understanding the value of the position, we delve into the nature of operation: a series of actions designed to help users achieve product goals. Different from traditional media, the operation of new media uses the emerging media form.
Content operation Now is the information age, the content has becomeAs the core point of operation, whether it is new media operation or other promotion channels, it is necessary to present product content based on content through original, editing, organization and other means, so as to improve the value of Internet products and make users have a certain stickiness to the products.
New media operation is a series of operation means for product publicity, promotion and product marketing through modern mobile Internet means and the use of emerging media platform tools such as wechat, Weibo and post bar. Promote engagement by planning high-quality, highly communicative content and online events related to the brand, and push messages to customers extensively or precisely